Good House

Revolutionizing one's stand by transforming it into an ecological and architectural manifesto is the goal achieved with Good House: a hymn to sustainability, achieved by eliminating waste and minimising the weight and volume of the materials used.

Imagine a space conceived as a contemporary and sustainable home, the heart of an 820 square metre exhibition area destined for the presentation of the new LAGO collection, enriched by a wide range of new products that flank the brand's iconic furnishings, in a continuous dialogue between aesthetics and functionality

Experience the LAGO stand with the virtual tour

OPEN INNOVATION

The "Good House" project has taken shape thanks to an open innovation methodology, with the collaboration of SPINLIFE, a spin-off of the University of Padua specialising in sustainability initiatives for companies, and HENOTO, part of the BolognaFiere group and specialised in exhibition space design, following the principles of "The Neutral Way". This vision incorporates concepts such as environmental compensation, sustainability and circular economy, serving as a pillar for the entire project.

A REVOLUTIONARY MODEL FROM AN ECOLOGICAL AND ARCHITECTURAL POINT OF VIEW

"If all the world's stands were to be built using this approach, up to 239,982 tonnes of CO2 equivalent could be avoided in the atmosphere. Considering that an average Italian family of four consumes around 3000 kWh of electricity per year and that the impact associated with this consumption in terms of global warming is equivalent to 1248 kg CO2eq, 239,982 tonnes of CO2eq is equivalent to the annual consumption of 192,293 average Italian families," says Professor Alessandro Manzardo, creator of the study started in 2014 and continued until 2020 by Spinlife, dedicated to identifying a scalable usage model using the Life Cycle Assessment (LCA) approach.

"If all the world's stands were built using this approach, up to 239,982 tonnes of CO2 equivalent could be avoided in the atmosphere."

0% waste

Good House completely eliminates waste generation by using fully recyclable aluminium and fabric panels that can be reused up to 100 times.

- 87% CO2 EMISSIONS

Thanks to the materials selected for Good House, it was possible to limit greenhouse gas emissions (such as CO2) into the atmosphere by up to 87%, compared to conventional exhibition stands.

-7 trucks

The use of lighter and smaller materials for walls, platforms and ceilings allows the use of a single 60 m³ truck instead of seven to transport the same amount of material, in contrast to usual practices.

MATERIAL WEIGHT -75%

The Cover Up technology used in the panels allows a weight reduction of 75% compared to traditional display solutions.